:root {
  --bg: #FCFAF1;
  --card: #FEFDF8;
  --well: #F1ECD8;
  --text: #101F18;
  --brand: #06463D;
  --brand-ink: #FCFAF1;
  --spark: #FF6A3D;
  --blue: #B7D4E4;
  --line: rgba(16, 31, 24, .12);
  --muted: rgba(16, 31, 24, .64);
  --r: 6px;
  --font: 'Onest', system-ui, -apple-system, 'Segoe UI', sans-serif;
  --serif: 'Source Serif 4', Georgia, serif;
  --mono: 'IBM Plex Mono', ui-monospace, Menlo, monospace;
}

*, *::before, *::after { box-sizing: border-box; }
[hidden] { display: none !important; }
html { -webkit-text-size-adjust: 100%; }
body {
  margin: 0; background: var(--bg); color: var(--text);
  font: 400 16px/1.55 var(--font);
  overflow-x: hidden;
}
img, video { max-width: 100%; display: block; }
a { color: var(--brand); text-underline-offset: 3px; }
h1, h2, h3 { font-weight: 600; line-height: 1.15; margin: 0 0 .5em; letter-spacing: -.01em; }
h1 { font-size: clamp(30px, 6vw, 52px); letter-spacing: -.02em; }
h2 { font-size: clamp(24px, 4vw, 34px); }
h3 { font-size: 19px; }
p { margin: 0 0 1em; }
.muted { color: var(--muted); }
.mono, .eyebrow, .tag, .price-unit, .step-num { font-family: var(--mono); }

.wrap { width: 100%; max-width: 1120px; margin: 0 auto; padding: 0 16px; }
.narrow { max-width: 760px; }
.section { padding-top: 56px; padding-bottom: 56px; }
.section-tint { background: var(--well); }
.section-cta { margin-top: 28px; }
.page-simple { padding-top: 56px; padding-bottom: 72px; }

.eyebrow { font-size: 12px; letter-spacing: .08em; text-transform: uppercase; color: var(--muted); margin: 0 0 14px; }
.lead { font-family: var(--serif); font-size: clamp(18px, 2.4vw, 22px); line-height: 1.45; max-width: 60ch; }
.note { color: var(--muted); font-size: 14px; }

/* шапка */
.site-header { border-bottom: 1px solid var(--line); background: var(--bg); position: sticky; top: 0; z-index: 10; }
.header-row { display: flex; align-items: center; justify-content: space-between; gap: 12px; min-height: 60px; }
.logo { display: inline-flex; align-items: baseline; gap: 0; text-decoration: none; color: var(--text); }
.logo-word { font-weight: 700; font-size: 21px; letter-spacing: -.02em; }
.logo-dot { color: var(--spark); font-weight: 700; font-size: 24px; line-height: 1; }
.logo-sub { font: 400 11px var(--mono); color: var(--muted); margin-left: 8px; }
.nav { display: flex; align-items: center; gap: 4px; }
.nav-link { color: var(--text); text-decoration: none; padding: 8px 10px; border-radius: var(--r); font-size: 15px; }
.nav-link:hover { background: var(--well); }

/* кнопки */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 8px;
  min-height: 46px; padding: 10px 20px; border-radius: var(--r);
  background: var(--brand); color: var(--brand-ink); border: 1px solid var(--brand);
  font: 600 16px/1.2 var(--font); text-decoration: none; cursor: pointer;
}
.btn:hover { background: #0a5a4f; border-color: #0a5a4f; }
.btn:focus-visible, .chip:focus-visible, summary:focus-visible { outline: 2px solid var(--spark); outline-offset: 2px; }
.btn-ghost { background: transparent; color: var(--brand); border-color: var(--brand); }
.btn-ghost:hover { background: var(--well); border-color: var(--brand); }
.btn-sm { min-height: 38px; padding: 6px 14px; font-size: 15px; }
.cta-row { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 28px; }

/* hero */
.hero { padding: 48px 0 40px; border-bottom: 1px solid var(--line); }
.hero-row { display: grid; grid-template-columns: 1fr; gap: 36px; align-items: center; }
.hero-copy .lead { margin-top: 20px; }
.reel { display: grid; grid-template-columns: repeat(3, 1fr); gap: 10px; }
.reel-item {
  display: block; aspect-ratio: 4 / 5; border-radius: var(--r); overflow: hidden;
  background: var(--well); border: 1px solid var(--line);
}
.reel-1 { grid-template-columns: minmax(0, 260px); justify-content: center; }
.reel-2 { grid-template-columns: repeat(2, minmax(0, 220px)); justify-content: center; }
.reel-item:nth-child(2) { transform: translateY(14px); }
.reel-item video { width: 100%; height: 100%; object-fit: cover; }

/* шаги */
.steps { list-style: none; margin: 28px 0 0; padding: 0; display: grid; gap: 16px; grid-template-columns: 1fr; }
.step { background: var(--card); border: 1px solid var(--line); border-radius: var(--r); padding: 22px; }
.step-num { color: var(--spark); font-size: 14px; display: block; margin-bottom: 10px; }
.step p { color: var(--muted); margin: 0; }

/* сетка карточек */
.grid { display: grid; grid-template-columns: 1fr; gap: 16px; margin-top: 28px; }
.tile {
  display: flex; flex-direction: column; background: var(--card); border: 1px solid var(--line);
  border-radius: var(--r); overflow: hidden; color: inherit; text-decoration: none;
}
.tile:hover { border-color: rgba(16, 31, 24, .32); }
.tile-media { aspect-ratio: 4 / 5; background: var(--well); }
.tile-media video, .tile-empty { width: 100%; height: 100%; object-fit: cover; }
.tile-body { padding: 16px; display: flex; flex-direction: column; gap: 6px; flex: 1; }
.tile-title { margin: 4px 0 0; font-size: 18px; }
.tile-text { margin: 0; color: var(--muted); font-size: 15px; }
.tag {
  align-self: flex-start; font-size: 11px; letter-spacing: .04em; text-transform: uppercase;
  padding: 3px 8px; border-radius: 4px; background: var(--well); color: var(--brand);
}
.filters { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 24px; }
.chip {
  display: inline-block; padding: 8px 14px; border-radius: 999px; border: 1px solid var(--line);
  background: var(--card); color: var(--text); text-decoration: none; font-size: 15px;
}
.chip:hover { border-color: var(--brand); }
.chip.is-active { background: var(--brand); color: var(--brand-ink); border-color: var(--brand); }
.chip-static { padding: 4px 10px; font: 400 13px var(--mono); }

/* проверено */
.proof { background: var(--card); border: 1px solid var(--line); border-left: 4px solid var(--spark); border-radius: var(--r); padding: 28px 24px; }
.proof-text { font-family: var(--serif); font-size: clamp(19px, 2.6vw, 24px); line-height: 1.45; margin: 0; }

/* тарифы */
.tariffs { display: grid; gap: 16px; grid-template-columns: 1fr; margin: 28px 0 8px; }
.tariff { background: var(--card); border: 1px solid var(--line); border-radius: var(--r); padding: 26px; display: flex; flex-direction: column; gap: 6px; }
.tariff-accent { border-color: var(--brand); }
.tariff h3 { margin: 0; }
.price { margin: 6px 0 12px; }
.price-num { font-size: 40px; font-weight: 700; letter-spacing: -.02em; }
.price-unit { color: var(--muted); font-size: 14px; }
.ticks { list-style: none; padding: 0; margin: 0 0 20px; flex: 1; }
.ticks li { position: relative; padding-left: 22px; margin-bottom: 8px; }
.ticks li::before { content: ''; position: absolute; left: 2px; top: .62em; width: 8px; height: 8px; border-radius: 50%; background: var(--spark); }

/* FAQ */
.faq { margin-top: 24px; border-top: 1px solid var(--line); }
details { border-bottom: 1px solid var(--line); }
summary { cursor: pointer; padding: 18px 28px 18px 0; font-weight: 600; font-size: 18px; list-style: none; position: relative; }
summary::-webkit-details-marker { display: none; }
summary::after { content: '+'; position: absolute; right: 4px; top: 14px; font: 400 26px/1 var(--mono); color: var(--spark); }
details[open] summary::after { content: '–'; }
details p { margin: 0 0 18px; color: var(--muted); font-family: var(--serif); font-size: 18px; max-width: 60ch; }

/* подвал */
.site-footer { border-top: 1px solid var(--line); padding: 28px 0 40px; font-size: 14px; }
.footer-row { display: flex; flex-direction: column; gap: 6px; }
.footer-row p { margin: 0; }

/* страница карточки */
.crumbs { font: 400 13px var(--mono); color: var(--muted); }
.crumbs a { color: var(--muted); }
.card-head { display: grid; gap: 28px; grid-template-columns: 1fr; margin-top: 16px; }
.card-media { max-width: 420px; }
.card-video { width: 100%; aspect-ratio: 4 / 5; background: #000; border-radius: var(--r); object-fit: contain; }
.card-info h1 { margin-top: 10px; font-size: clamp(28px, 5vw, 42px); }
.audience { color: var(--muted); }
.audience .mono { display: block; font-size: 12px; text-transform: uppercase; letter-spacing: .06em; }
.h-small { font-size: 16px; margin: 20px 0 10px; }
.stack { display: flex; flex-wrap: wrap; gap: 6px; margin: 16px 0; }
.prose { max-width: 70ch; font-size: 17px; }
.prose h2, .prose h3 { margin-top: 1.6em; }
.prose pre { background: var(--well); padding: 14px; border-radius: var(--r); overflow-x: auto; font: 400 14px/1.5 var(--mono); }
.prose code { font-family: var(--mono); font-size: .9em; background: var(--well); padding: 1px 5px; border-radius: 4px; }
.prose pre code { background: none; padding: 0; }
.prose img { height: auto; }
.card-public { margin-top: 36px; }
.locked { margin-top: 44px; padding-top: 28px; border-top: 1px solid var(--line); }
.gate { background: var(--well); border-radius: var(--r); padding: 20px; }
.gate p { margin: 0 0 14px; }
.comments { display: grid; gap: 14px; margin-bottom: 24px; }
.comment { background: var(--card); border: 1px solid var(--line); border-radius: var(--r); padding: 14px 16px; }
.comment-meta { margin: 0 0 6px; font-size: 14px; }
.comment-body { margin: 0; white-space: pre-wrap; overflow-wrap: anywhere; }

/* формы */
.form { display: grid; gap: 14px; max-width: 640px; }
.form label { display: grid; gap: 6px; font-size: 14px; color: var(--muted); }
input, textarea, select {
  width: 100%; font: 400 16px/1.4 var(--font); color: var(--text); background: var(--card);
  border: 1px solid rgba(16, 31, 24, .28); border-radius: var(--r); padding: 11px 12px;
}
input:focus, textarea:focus, select:focus { outline: 2px solid var(--brand); outline-offset: 1px; }
textarea { resize: vertical; }
.form-inline { display: flex; flex-wrap: wrap; gap: 10px; align-items: flex-end; max-width: none; }
.form-inline label { flex: 1 1 180px; }
.form-inline input, .form-inline select { width: auto; min-width: 0; }
.dev-login { margin-top: 32px; padding-top: 20px; border-top: 1px dashed var(--line); }
.logout { margin-top: 32px; }

.notice { padding: 12px 16px; border-radius: var(--r); border: 1px solid var(--line); margin: 12px 0; }
.notice-ok { background: #E6F0EC; border-color: var(--brand); }
.notice-err { background: #FDEBE4; border-color: var(--spark); }
.status { background: var(--card); border: 1px solid var(--line); border-radius: var(--r); padding: 18px 20px; margin: 20px 0 32px; display: flex; flex-wrap: wrap; gap: 12px; justify-content: space-between; align-items: center; }
.status p { margin: 0; font-weight: 500; }
.status-ok { border-left: 4px solid var(--brand); }
.status-off { border-left: 4px solid var(--spark); }
.rows { list-style: none; padding: 0; margin: 0; }
.rows li { padding: 10px 0; border-bottom: 1px solid var(--line); display: flex; flex-wrap: wrap; gap: 10px; align-items: center; }

/* админка */
.admin h2 { margin-top: 40px; font-size: 22px; }
.table-wrap { overflow-x: auto; border: 1px solid var(--line); border-radius: var(--r); background: var(--card); }
table { width: 100%; border-collapse: collapse; font-size: 14px; }
th, td { text-align: left; padding: 9px 12px; border-bottom: 1px solid var(--line); vertical-align: top; }
th { font: 500 12px var(--mono); color: var(--muted); text-transform: uppercase; letter-spacing: .04em; }
td.pre { white-space: pre-wrap; overflow-wrap: anywhere; min-width: 200px; }

@media (min-width: 640px) {
  .wrap { padding: 0 24px; }
  .grid { grid-template-columns: repeat(2, 1fr); }
  .steps { grid-template-columns: repeat(3, 1fr); }
  .tariffs { grid-template-columns: repeat(2, 1fr); }
  .footer-row { flex-direction: row; justify-content: space-between; align-items: baseline; }
}
@media (min-width: 900px) {
  .section { padding: 84px 0; }
  .hero { padding: 72px 0 64px; }
  .hero-row { grid-template-columns: 1.1fr .9fr; gap: 56px; }
  .hero-solo { grid-template-columns: 1fr; }
  .grid { grid-template-columns: repeat(3, 1fr); }
  .card-head { grid-template-columns: minmax(280px, 420px) 1fr; gap: 48px; align-items: start; }
}
@media (max-width: 420px) {
  .logo-sub { display: none; }
  .nav-link { padding: 8px 6px; font-size: 14px; }
  .btn { width: 100%; }
  .nav .btn, .tile .btn { width: auto; }
}
@media (prefers-reduced-motion: reduce) { * { scroll-behavior: auto !important; } }